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Marketing, relations publiques et événements + Hôtellerie et service client

Mon expérience en marketing et événementiel s'est construite à partir de zéro, en travaillant comme sous-traitant principal pour Styling Australia, l'une des principales sociétés de services événementiels d'Australie, opérant à Melbourne et à Sydney.

Ce rôle m'a permis de développer mes compétences de base en service à la clientèle que j'avais acquises en tant que comptable pour un bookmaker de Melbourne Metro, ainsi que mon rôle de barman dans deux restaurants de South Yarra, Tokyo Teppanyaki et Misschu.

Grâce à Styling Australia et à sa marque partenaire Styling Socialite, j'ai participé à plus de 50 activations d'entreprise, lancements prestigieux, campagnes de mode et événements de luxe. Ces expériences m'ont permis d'acquérir une expertise concrète à tous les niveaux de l'organisation d'événements, de la direction artistique et du stylisme de marque à la logistique sur site, en passant par l'accueil des clients VIP et le suivi post-événement.

J'ai travaillé avec certaines des marques et des lieux les plus reconnus d'Australie, notamment :

  • Cartier

  • Gucci

  • Crown Casino

  • Hocking Stuart

  • Pierre Alexandre

  • MJ Bale

  • IMG

  • Lexus

  • L'Open d'Australie

  • Grand Prix de Formule 1

  • MotoGP de Phillip Island

  • Chadstone, la capitale de la mode

  • Werribee du Pacifique

  • ID Collective
    …et plus encore.

Ces expériences m'ont appris à organiser des événements percutants et parfaitement alignés sur l'image de marque, même dans des environnements exigeants et au rythme soutenu. Des activations hôtelières aux grands événements sportifs en passant par les campagnes de mode, j'ai appris à travailler avec précision, professionnalisme et un profond respect de la vision du client.

Qu’il s’agisse de gérer la logistique, d’améliorer l’expérience du public ou d’assurer la cohérence de la marque sur le terrain, j’apporte un sens aigu du détail, une grande adaptabilité et une vision créative à chaque projet que j’entreprends.

The Girke Group, Melbourne
Luke Girke

Email me with enhanced encryption at: lhmg@proton.me
Call or text + 61 0417 058 305

 




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